Making Back to School simple – Kickers launches online measuring tool

Kickers has launched a new online measuring tool that will take the stress out of buying school shoes online. The tool helps parents to confidently measure their children’s feet and order school shoes, without having to negotiate appointments and social distancing measures with young children in stores.

The new ‘Back to School’ hub on, features a number of measures to help support parents:

ShoeSize.Me sizing tool helps parents to measure and find the perfect size for their child. The Shoe Selector then helps them find the right shoe style.  In a sea of black school shoes, it can be a challenging finding the right ones – some kids scuff everything they wear and some need a style that is easy to take on and off – the Shoe Selector helps parents to find the most suitable style for their child.

Kickers has also updated their exchange policy. Its School Promise allows parents to exchange shoes, free of charge, for an extended period of 60 days  And its free delivery and free returns also gives parents reassurances of a risk-free purchase.

Marc Greene, Brand Director for Kickers says, “Back to School is going to feel a bit different this year, for many children it will be the first time they’ve stepped into a classroom in almost six months.

At Kickers we understand that it will be a worrying time for families, and we don’t want measuring feet and choosing school shoes to add to that. We believe that our new online measuring tool and the Kickers Back to School hub will be extremely helpful for parents – making sure their children can go back feeling their best; happy children and happier feet.”

Voted by Drapers Magazine as Kids Footwear Brand of the Year in 2019 and Best Sustainable Initiative of the Year in 2020, Kickers has been synonymous with school shoes for the last 20 years.  It understands the importance of protecting kids’ feet and the impact the wrong shoes can have on foot development.  Kickers school shoes are rigorously tested to make sure they’re playground proof and built to last and this year it has over 130 school styles available at

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