Brand bestsellers: our most popular products this year

As we reflect on the past 12 months, our brands’ 2020 bestselling products reflect a year where we’ve seen our consumers spending many months staying active at home and in the outdoors; wanting to relax and feel-good lounging at home; and, in recent months, returning to the swimming pool and gym. Here are the top 10 most popular products of 2020;

  1. Hummvee short II with liner – Endura

The iconic and original MTB baggy short is a true all-rounder which appeals to those just coming to the sport as well as those who’ve been mountain biking for the past 20 years. Originally developed by Endura working with London delivery couriers back in the day, the Hummvee Short proved so versatile a product it can be seen on both the trail and the daily commute. It comes complete with a padded liner shorts, features no less than six pockets and is famous for its durability.

  1. Men’s Expeditor Trek 2.0 boots – Berghaus

The benefits just keep stacking up with the Expeditor Trek 2.0. Hardwearing and durable, supple suede offers feet great moveability whilst the AQ® waterproof lining keeps them dry all day long. A strong mesh threaded through the upper also helps with breathability, while a great grip from the OPTI-STUD® outsole gives you confidence even on tricky terrain.

  1. Tanker Lo trainer – ellesse

An ellesse icon re-worked. The Tanker Lo trainer takes inspiration from ellesse’s very first shoe, launched back in 1982. The low silhouette and signature twin cupsole are a nod to its tennis roots, with distinctive ridged details drawing on its heritage in ski.

  1. Ultimatch football – Mitre

Developed to deliver enhanced grip and control, this classic match ball is made to inspire player confidence on the ball. It is constructed with 20 unique panels for superior consistency and maximum power transfer from boot to ball. With a new, improved feel and enhanced durability, this is a season-long performer.

  1. Tovni Lacer – Kickers

Kickers’ Tovni Lacer is a staple for children and adults alike. A casual sports-inspired shoe, the trendy design makes this a no fuss shoe perfect for school. The style is super comfortable with all round padding and the rubber cupsole offers flexibility and durability.

  1. LuxePool printed one piece swimsuit – Speedo

This stylish one-piece has a soft V-neck and a double strap cross-over back. The black and white marble effect uses visual shaping and all-over body shaping fabric for a comfortable, flattering fit. And it still delivers maximum performance.

  1. British & Irish Lions Pro jersey – Canterbury

The official replica of the Lions Test Jersey is made for top-tier performance on the pitch. Its durable material can take on the toughest games, whilst Vapodri technology wicks away moisture to keep you cool when things heat up. It’s also made of 100% recycled polyester, making it the Lions’ most sustainable yet.

  1. Lombardy padded jacket – ellesse

With quilted panels and concealed pockets, ellesse’s Lombardy padded jacket bring style from the slopes to the streets. Embroidered with ellesse’s timeless Semi Palla logo and available in colours including black, dark grey marl, navy and khaki.

  1. Women’s Carnaby Evo Nappa Leather Trainers – Lacoste

Teeming with timeless appeal, this signature lace-up trainer has a casual look and feel. Lightly perforated leather uppers echo tennis apparel and emphasise sports heritage. In a final, luxurious touch, the classic crocodile logo glints in gold.

  1. Acquapure optical goggle – Speedo

Feel confident in the water with the precision, leak free fit and superior comfort of Speedo’s Acquapure goggle. Now available with prescription lenses in a variety of dioptres, each individual goggle features its own unique marble gasket design.

Media enquiries

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Rebecca Vicary
Head of External Communications
rebecca.vicary@pentland.com
+44 (0) 208 970 2379

For individual media contacts at our brands, please email communications@pentland.com