We’re Pentland Brands; a dynamic, global family business, and proud owners and licensees of many iconic active and footwear brands. With a community of over 1,300 team members worldwide, we embrace diversity and inclusion, and champion growth and development. Our success is built on teamwork, courage, innovation, and an unwavering commitment to excellence.

WHAT’S THE MISSION FOR THIS ROLE?

This role will drive substantial growth in our licensing business by identifying, negotiating, and establishing strategic partnerships that enhance our brand’s visibility and revenue streams. This role will focus on expanding our product reach through robust licensing opportunities, contributing to the company's overall growth objectives.

WHAT DOES THIS ROLE DO?

As our Business Development Director, you will be responsible for:

Identify and Source Licensing Opportunities

• Research and identify new business prospects in the licensing sector aligned with company goals.
• Develop a pipeline of potential licensing partners, focusing on sectors that complement and amplify brand reach.
• Leverage market insights to prioritise opportunities that have high growth potential.

Develop and Manage Strategic Partnerships

• Build, nurture, and manage relationships with key industry players to drive successful collaborations.
• Negotiate terms and create mutually beneficial agreements that support long-term growth.
• Align partnerships with the company’s brand values and growth strategies, ensuring consistency across licensed products.

Conduct Market Analysis and Strategic Planning

• Analyse market trends, competitor movements, and industry landscapes to refine licensing strategies.
• Utilise insights to inform partnership targets and guide business development decisions.
• Create data-driven business plans for growth in various licensing segments and align these with sales and revenue objectives.

Manage Sales and Revenue Targets

• Develop and execute comprehensive business plans that outline sales targets and growth milestones.
• Implement sales strategies that focus on meeting and exceeding revenue goals through effective licensing deals.
• Monitor sales performance, adjusting strategies as needed to maximise revenue outcomes.

Lead Negotiation and Contract Management

• Oversee the end-to-end negotiation process to secure favourable terms in licensing agreements.
• Work closely with internal teams (legal, marketing, product) to facilitate smooth onboarding and ensure all agreements comply with licensing laws and IP regulations.
• Manage contract renewals and renegotiations to maintain valuable, long-term partnerships.

Provide Project Management and Reporting

• Coordinate cross-functional teams to ensure successful implementation and execution of licensing agreements.
• Track and analyse performance metrics for each licensing partnership, preparing reports and offering insights for future improvements.
• Recommend adjustments to improve partner satisfaction, engagement, and renewals.

WHAT DO I BRING TO THE ROLE?

You just might be our next superstar if you have the following skills and experience:

Skills:

• Strong networking and partnership-building abilities with established contacts in the licensing industry.
• High proficiency in negotiation and contract management.
• Analytical skills to assess market data and competitor trends.
• Project management capabilities for coordinating cross-functional teams effectively.
• Clear communication skills to convey complex ideas to partners and stakeholders.

Experience:

• 8+ years in business development, sales, or licensing, ideally within consumer products, media, or entertainment.
• Proven track record of securing and managing partnerships, with a strong industry network.
• Experience meeting and exceeding revenue targets through licensing initiatives.
• Familiarity with licensing laws, intellectual property, and contract management.
• Proficiency in Microsoft Office Suite and CRM software, with experience in using data to drive strategy and decision-making.

We want you to live our company principles, bringing a strong consumer focus, while always looking for ways to improve and grow in your role. Take ownership of your work and be proactive in solving problems whilst communicating openly and treating everyone with respect and kindness. And, of course, let your creativity shine by bringing your unique style and individuality to the Pentland Brands Team.

Business Development Director | Farringdon, London | FTC, full time

WHAT’S IN IT FOR ME?

• Competitive Salary + discretionary bonus
• 25 Days Holiday: Increases with length of service and the option to purchase additional days to suit your needs.
• Discounts: Brand discounts (including friends and family and JD Sports), Sample Sales, and other retail discounts and perks.
• Family-Friendly Benefits: Generous enhanced parental leave policies
• Health Perks: Choose from a variety of health-related perks including medical cash plan, critical illness cover, life assurance, gym and fitness discounts, dental insurance, eye care, and health screening to maintain your wellbeing.
• Travel Perks: Take advantage of our season ticket loan, cycle to work schemes, electric car schemes, and discounts on home charging units to support eco-friendly commuting.
• Flexible Working: We offer hybrid working and flexible working hours, allowing you to start your day earlier or later to help with commute costs or personal commitments.
• Chance to join our Charity, D&I and Sustainability employee networks.

As an equal opportunity employer, we’re committed to fostering diversity and creating an inclusive culture across our business, stores, and office environment.

We warmly welcome your application.